Connections & Newsleak
Connections
Connections is the official weekly electronic newsletter of the DPHA sent to all industry contacts in the DPHA member and prospective member databases, as well as all members. Total distribution is nearly 2,500 industry professionals.
Connections conveys timely industry and Association news, summaries of successful sales and business practices, industry research reports and relevant web sites. Each week Connections delivers dynamic, highly readable and graphically appealing content that connects people with the information they need to become more productive, effective and professionally accomplished.
Connections also features new products, news, personnel updates and other announcements from up to five DPHA manufacturer members each week. It’s an easy and great way to keep your fingers on the pulse of new products and trends in the industry and for manufacturers to reach showroom sales consultants consistently.
Kymberly Weiner is the co-editor and associate publisher of Connections. If you have story ideas, news releases, new product announcements, etc., contact Kymberly at 504-475-8111 or via e-mail at kymberly@dpha.net.
Subscriptions
Connections is an industry-wide publication and is open to all DPHA members. If you would like to subscribe, click here.
Missed an issue?
Click here to view past issues of Connections.
NOT A MEMBER?
JOIN NOW
Newsleak
DPHA publishes Newsleak, a printed magazine for the annual Conference. Content areas include:
- Descriptions of Conference programs and speakers
- Conference agenda
- Things to do and see at the Conference venue
- Descriptions of networking activities
- Profiles of exhibitors and products featured in the Product Showcase
- Items to bid on at the Council of Fellows Auction benefiting the Memorial Scholarship fund.
Click here to see a copy of the last Conference Newsleak.
DPHA Newsleak and Connections Advertising Opportunities
Download DPHA Sponsorship & Advertising Registration Form
Newsleak
Newsleak is DPHA’s official newsletter. The publication supports the organization’s mission to increase professionalism and assist in the development of stronger partnerships among independent showrooms, manufacturers and manufacturer representatives. Newsleak is published once a year (all issues are electronic, with a printed version also produced for distribution at the annual conference) and issued to an estimated 2,700 DPH professionals. Rates and specifications for advertisements are as follows:
| Size | |
| Full Page | $1,275 |
| Half page | $800 |
| Quarter page | $650 |
| 1/6 page | $530 |
| Preferred | |
| Outside Cover | $2,500 |
| Inside Front | $2,150 |
| Inside Back | $2,150 |
Dimensions
- 1/6 page = 4.6 wide 2,166 high or 2.166 wide by 4.583 high
- 1/4 page = 7.25 wide by 2.25 high or 3.5 wide by 5 high
- 1/2 page = 7.25 wide by 5 high or 3.5 wide by 10 high
- Full page = 7.5 wide by 10 high
All ads provide the opportunity for hot links to a web site or video.
Connections
Advertising in Connections is the only opportunity in the industry to consistently reach showroom principals and sales professionals who look to the DPHA elettter as a valued resource. Open rate for Connections averages between 30 and 40%. Industry averages for similar publications are typically 10%.
Connections is issued electronically to more than 2,500 decorative plumbing and hardware professionals weekly and is opened by more than 35% of its recipients. It is the vehicle that the industry relies upon to keep its fingers on the pulse of recent developments, new products and DPHA activity.
Rates are as follows:
| 1-10 Ads | 10-20 Ads | 20-30 Ads | 30 Ads+ |
| $345 | $290 | $240 | $185 |