Elevating the Sale with Wellness

Elevate the Sale with Wellness is a 30-minute DPHA webinar designed to help decorative plumbing and hardware professionals integrate wellness into everyday sales and specification conversations.

Drawing from the first DPHA Wellness Manual, this session explores why wellness, health, safety, and comfort have become powerful value drivers for today’s homeowners — and how DPHA members can use that insight to elevate conversations, increase perceived value, and strengthen client relationships.

Attendees will learn how to ask meaningful discovery questions, connect common product categories to wellness benefits, and use consistent, client-friendly language to tell compelling wellness stories. The webinar focuses on practical application, helping professionals move beyond individual product features and toward complete wellness environments tailored to how clients live, relax, and plan for the future.

This session is ideal for showroom professionals and manufacturer representatives looking to differentiate their expertise and confidently position wellness as part of the sale.