Big Changes and Bright Spotlights: The 2026 DPHA Awards Have a Fresh Update!

The DPHA awards have always recognized the absolute best of the best: the standout individuals, progressive companies, and the most cutting-edge products that elevate our entire industry! 

If you think the usual Professional heavy-hitters are sitting this year out because they've already won, think again. DPHA Awards Committee has officially rolled out a massive update to its Professional Award parameters for 2026, completely shattering the old "one-and-done" rule. 

The 5-Year Eligibility Reset 

Under the newly updated rules, any individual or company who has previously taken home a DPHA Professional Award becomes eligible to win again after 5 years! 

This exciting shift ensures that sustained excellence, long-term industry contributions, and the best in the biz from our past winners can continue to be celebrated. If a showroom or rep professional, agency, customer service department, or manufacturing professional in your circle won a few years back and is still knocking it out of the park today, it is time to get them back in the running. 

The Clock is Ticking: The deadline for all 2026 DPHA award submittals is July 15. 

DPHA is looking for elite entries across both major branches of the annual awards program (so don’t forget those products too): 

• Professional Awards: Celebrate the people and teams driving the industry forward. Peer-nominated categories include Showroom, Manufacturing, and Rep Professional of the Year, as well as Agency of the Year, Showroom of the Year, and Customer Service Department of the Year.  

• Product of the Year Awards: Spotlight unique design, stellar functionality, and technological superiority. If a product debuted between Fall 2025 and Fall 2026 and sets a new benchmark for innovation, it needs to be submitted here.  

Don't wait until the mid-summer rush. Take a few minutes to honor the outstanding products and exceptional peers who make the DPHA family great. Head over to the DPHA portal and submit your nominations before July 15!