Luxury or Necessity? JACLO Focuses on Safety as the New Luxury.

Once the exclusive domain of Assisted Living facilities, Hospitals, and Rehabilitation Centers, Grab Bars have entered the mainstream psyche as necessary components of a luxury bathroom setup. Not so long ago, grab bars were utilitarian-looking, in only a clinical shiny chrome finish, designed to match their clinical settings.

Not anymore! At first, hotels caught on to the safety benefits of adding grab bars to showers in all their rooms (not just ADA handicapped rooms) as guests (and hotel owners) recognized the safety implications of having them. Then consumers began ordering them for their bathrooms at home!

From there, consumers demanded more unique designs and finishes beyond basic chrome. Grab bars now coordinate with faucets, metal accessories, showers and other decorative specialties®! Grab bars have entered the realm of luxury bath accessories, catering to an ‘aging’ population that wants safety but demands style.

JACLO now offers a variety of grab bars in 35+ finishes that coordinate with most decorative plumbing. A few things to note regarding JACLO grab bars:

• ADA compliant when properly installed
• All brass construction, fully polished & plated*
• All grab bars can be custom-sized.
• Optional handshower sliders and toilet paper/wash cloth holders can be added only upon initial order - must be factory installed

"We called them 'boomer bars' when we first introduced grab bars 20 years ago" said JACLO CEO Larry Brodey. "Today, younger generations have discovered the safety, comfort, and luxury that grab bars provide... It is no longer a generational thing, just a necessity", he added.

*Exception is Commercial Grade, in stainless steel